Tailor AI · Help · FAQ
When should I ramp a winner to 100%?
From the Tailor AI team · Reviewed
Answer
Ramp to 100% when the variant shows a clear win on the primary goal and you have ruled out obvious tracking, traffic mix, or novelty issues.
Do not ramp just because CTR is up. If the main goal is demo requests, trials, purchases, activation, pipeline, or revenue, use that goal as the scoreboard.
If the result is promising but still noisy, keep running or simplify the test before ramping.
What I'd do next
- Check primary conversion lift, sample size, traffic mix, and tracking integrity. Then ramp if the result is strong enough to act on.
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