Tailor AI · Help · FAQ
Does Tailor use cookies?
From the Tailor AI team · Reviewed
Answer
Tailor may use first-party storage for experiment assignment and session behavior, depending on your configuration and consent setup.
Sticky assignment helps keep a visitor in the same variant across visits, which makes experiments more consistent. If storage is disabled because of consent or configuration, Tailor can still load, but experiment assignment or measurement behavior may be different.
What I'd do next
- Decide how your consent policy treats experimentation and personalization, then configure Tailor's storage behavior accordingly.
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