Break long forms into short steps

When to use it

When one page asks 6+ questions and field-level analytics show visitors abandoning midway down the form.

How to run it

Split the form into 2-4 themed steps (about you, your project, contact details), each with one continue button.

Why it works

Make the action easier to complete

A short first step feels doable, a wall of fields doesn't. Venture Harbour rebuilt its inquiry form with the same fields in stages and measured 0.96% to 8.1% (+743%).

Source: Venture Harbour multi-step form case (+743%); Conversion Fanatics / Formstack