Tailor AI · Help · How-to
How do I create more than 2 variants on a test?
From the Tailor AI team · Reviewed
Answer
Create the experiment, then add additional variants (A/B/C/D) in the experiment editor. QA each variant, set traffic allocation, then launch.
Best practice: only add variants if you have enough traffic to learn something real.
Steps
- Consider your conversion volume before adding variants.
- QA each variant individually before launch.
Caveats
More variants fragment traffic. If volume is low, you’ll mostly measure noise.
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