Tailor AI · Help · How-to
Do I need engineering to set up Tailor, or can I do it in Google Tag Manager (GTM)?
From the Tailor AI team · Reviewed
Answer
You can usually do it fully in GTM by adding the Tailor snippet as a Custom HTML tag and triggering it on the pages you want.
You typically need engineering only if you have strict CSP rules (allow Tailor in script-src, connect-src, and img-src as applicable), unusual rendering constraints, or want the script inserted in a specific spot for performance.
Steps
- Try the GTM Custom HTML approach first.
- If you hit CSP issues, add https://*.tailorhq.ai to your connect-src and img-src directives.
Caveats
If your site has unusual rendering constraints or strict CSP, GTM alone may not be enough.
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