Tailor AI Β· Help Β· How-to
Can Tailor personalize for target accounts?
From the Tailor AI team Β· Reviewed
Answer
Yes. Tailor matches visitors to your customer or target account lists at the company level (via IP enrichment) and can show each account segment a different experience.
You can use company-level account matching to personalize for target accounts, existing customers, named account tiers, industries, company sizes, or sales segments. This is account-level matching, not individual user identification.
For example, you could show different messaging to enterprise target accounts, current customer accounts, strategic accounts, or visitors from a specific industry.
Steps
- Upload or configure the company/account list you want to match, then define what should change for those accounts.
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