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    Mobile & speed

    Show mobile visitors their nearest locations with one-tap booking

    Proven
    Build this play with Tailor

    Results for Tailor customers

    +25-45%

    mobile booking clicks across three paid campaigns

    Then rolled out to every visitor.

    Anonymized results from Tailor accounts.

    When to use it

    When a multi-location business sends high-mobile paid traffic to a page that starts with a location search, and mobile click rate trails desktop.

    How to run it

    Replace the mobile hero with the three nearest open locations, each linking straight into booking there. Keep the zip search below for anyone in the wrong area.

    Why it works

    Make the action easier to complete

    Typing a zip code and picking a location is where paid mobile traffic gives up, and one tap removes that step.

    What Tailor customers saw with this play

    Multi-location services brand (anonymized)

    +25-45%

    more booking clicks from mobile ad visitors shown their nearest locations

    Showing mobile visitors their nearest locations, with one tap to book

    The situation
    A services brand with many locations sent paid mobile traffic to a booking page that opened with a video hero and a location search.
    What they changed
    • Replaced the video hero on phones.
    • Showed the three closest open locations, each with its own Book Now.
    • Kept the location search below for anyone in the wrong area.
    The result
    Booking clicks rose by roughly 25-45% across three paid campaigns, and the chain rolled it out to every visitor.
    Watch out
    Visitors who decline location access see the original page, and these results are booking clicks rather than completed bookings.

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