Show your living community, not just logos

When to use it

When the nav or footer links to a community, forum or Slack but the landing page with the most paid visitors never mentions it.

How to run it

1. 1Swap a static logo row for a community stat with a live invite ("Join 8,200 growth leads, see today's discussion").
2. 2Show one real, recent community exchange as proof the community is alive.

Why it works

Make it safe to believe you

An active community is proof a competitor can't fake quickly. 71% of B2B buyers report engaging brand communities before purchase (HubSpot), though landing-page conversion evidence is still anecdotal.

Source: HubSpot community-buying data