Make the page legible to shopping agents, not just people

When to use it

When key buying facts live in images, hover states or collapsed tabs, and AI-agent or assistant referrals are starting to show in analytics.

How to run it

1. 1State the buying facts (price, what's included, shipping, returns) as plain text near the offer, not inside images or collapsed tabs.
2. 2Add a compact spec or FAQ table to the product page that an agent, or a skimming human, can lift answers from.

Why it works

Make the offer instantly understood

Shopping agents can only use buying facts they can read as plain text. 19% of consumers already use agents for brand interactions, projected to reach ~46% by end of 2026.

Source: Agentic-commerce adoption data (2025-26)