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    Tailor AI · Help · Concept

    What’s the difference between a tailored page and an experiment?

    From the Tailor AI team · Reviewed

    tailored-pageexperimentab-testconcepts

    Answer

    A tailored page is a customized version of a webpage. An experiment tests tailored page variants against the original (control) to measure performance. Every new tailored page comes with a simple 50/50 A/B test out of the box.

    You can modify the experiment to add more variants, change the control, or change the split percentages. The tailored page is the content; the experiment is the measurement framework around it.

    What I'd do next

    1. Create a tailored page to start.
    2. The 50/50 A/B test is set up automatically.
    3. Adjust variants, control, or split percentages as needed.

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